A concierge personal styling service.

Our Story

  BellaRuchi is a concierge personal shopping service founded by Suruchi Bhatia in 2016. She was your typical  MBA educated woman, working long hours in the conservative healthcare industry. Her biggest frustration, alternating between a pant suit and a skirt suit. She online shopped relentlessly and found weekends  to be her only shot at dressing with the style she dreamt that she was destined for. Creating dream outfits and occasions in her mind and shopping carts all over the interwebs was her favorite hobby. Following fashion and beauty bloggers as well as instagram fashionistas is her daily routine. So while sipping cocktails with her inspiring entrepreneurial neighbor she came up with BellaRuchi. A unique personal concierge shopping service that caters to your needs and desires. She is passionate about helping you be the best you and to feel like the strong, confident, beautiful person that you are! We follow the blogs so you don't have to!